RITZ Crisp & Thins

Product Launch

From March Madness parties to summer barbecues and everything in between, RITZ has been a mainstay on the party table since 1934. To build on RITZ's iconic heritage with something distinctly new, the perfect game time snack scored a crunch-time win at March Madness, from the streets to the shelves. With just one bite of RITZ Crisp & Thins, fans shared in their enthusiasm.